The Social Media Specialist will develop, coordinate and manage a variety of content campaigns designed to engage and increase followers, primarily across Facebook, Twitter and LinkedIn.

The successful candidate will have experience in development and management of social media channels, either for a large consumer facing organisation, or working within an agency managing social media for a number of clients.

HL have a strong internal content and PR team, so demonstrable experience collaborating with teams to produce content would be a distinct advantage.
A key element of the role is championing social media within the organisation to ensure the channels feature within our marketing managers’ plans, so a passion for all things social would be a great asset.

The heavy lifting of social moderation and review responses is handled by a dedicated helpdesk resource, however, this role will be involved in some elements of framing messages and ensuring the tone of these responses are suitable for social media channels.


  • Engage and grow HL’s audience on (among others) Twitter , Facebook and LinkedIn

  • Scheduling and posting content within our social media management tool

  • Collaborating with marketing teams to produce engaging channel specific content

  • Weekly and monthly reporting on channel performance

  • Ensure timely and appropriate responses to client queries and reviews


  • Educated to degree level or equivalent, preferably with a digital or marketing qualification

  • Social media experience with a large brand or agency

  • Experience of digital marketing and social media strategy

  • Reputation management skills (social media, review sites, etc.)

  • Experience of copywriting and marketing campaign planning

  • Social media management tools and platforms, Adobe Analytics

  • Experience of working with content management systems (CMS)

  • Execution of influencer campaigns is desirable

  • Knowledge of or experience in financial services is desirable


  • Performance-related annual bonus scheme
  • 25* days holiday, plus 8 bank holidays, plus 1 day additional Christmas closure time
  • Option to purchase up to an additional 5 days holiday each year
  • Pension scheme – up to 19% contribution
  • Flexible working options available
  • Enhanced parental leave benefits
  • Variety of travel to work schemes, including season ticket loans and cycle to work
  • Bike storage and shower facilities
  • Employee assistance programme
  • Volunteering opportunities
  • Annual events, activities and sports groups
  • Smart casual dress policy and dress down Fridays

We know that sometimes the ‘perfect candidate’ doesn’t exist, and that people can be put off applying for a job if they don’t tick every box. If you’re excited about working for us, and have most of the skills or experience we’re looking for, please go ahead and apply. You could be just what we need!

Hargreaves Lansdown is an inclusive employer that values diversity in its workforce. We encourage applications from all individuals without regard to race, religion, gender, sexual orientation, national origin, disability or age.
This role may also be available on a flexible working or part time basis – please ask the Talent Acquisition team for more information.

Please note, we are unable to provide employment sponsorship to candidates.

Job details


Skills required

Perks & benefits

Flexible Working
Private Health
Dental Benefits
Optician Benefits
Employee Discounts
Share Scheme
Bike Loan
Bike Shed
Gym Discount