Purna has been named by Adweek on their Young Influentials List and was crowned the Search Personality of the Year by the US Search Awards. She is a columnist and top-rated international keynote speaker who speaks at conferences such as AdWeek and INBOUND. Prior to joining LinkedIn, Purna led global learning and thought leadership programs for Microsoft.
Purna’s session ‘Reuse and Recycle: How to Build a Sustainable and Scalable Content Creation Strategy’ will teach attendees how to build a content creation process that won’t break the bank.
Marketers regularly cite a lack of time/resources as one of their biggest hurdles to content creation but creating good content doesn’t have to cost a ton of time or resources. Every single piece of content your brand creates can serve you consistently for years if you can optimize, improve, re-share, re-publish, or remix it into new formats for fresh opportunities.
Head to this session at Digital Gaggle and you will learn:
- A simple process for finding hidden gems within your existing content.
- How to strategically recycle hit content so it can serve you consistently for years on end.
- How to build a content strategy ‘plan on a page’ to help you turn ideas into action.
Digital Gaggle is the marketing conference which brings together the best marketing minds in Bristol and the South West.
Hosted by the team at Noisy Little Monkey, this event will give marketers the knowledge and inspiration they need to turn their digital strategy into a roaring success. You’ll spend the afternoon learning from industry leaders and making new friends with like-minded marketers.
Digital Gaggle is designed to be the antidote to stuffy, corporate events. So if you’re an in-house marketer looking to make new friends in the industry, gain best practice advice and get that spark of inspiration for your next marketing campaign, Digital Gaggle is the perfect event for you.
The next edition on Thursday 28th October is being run both in-person at Bristol’s Watershed Cinema and online, you can bag your ticket here: https://hopin.com/events/digital-gaggle-october-2021/registration